Use coupon code FLASH for 10% OFF Store wide РLimited time only

Who Can It Be Now? Men at Work unveiled.


In the labyrinth of 1980s music history, where synth-pop and hair metal reigned supreme, a band from Melbourne, Australia, emerged with a sound that was unmistakably their own. Men at Work, with their quirky blend of rock, pop, and reggae influences, not only captured the spirit of an era but also brought the Australian ethos to the global stage. Their journey from local heroes to international stars is a testament to their creativity, musical innovation, and the universal appeal of their storytelling.

Unveiling Men at Work: Australia’s Musical Ambassadors

The inception of Men at Work in 1979 was marked by humble beginnings, with Colin Hay and Ron Strykert laying the foundation. Their early days, filled with gigs in small venues around Melbourne, were characterized by a dedication to crafting a sound that was both accessible and uniquely reflective of their Australian roots. The addition of Greg Ham (flute, saxophone, keyboards), John Rees (bass guitar), and Jerry Speiser (drums) completed the ensemble, bringing together a group of musicians whose synergy would prove unstoppable.

Men at Work’s music was a breath of fresh air in a saturated market. Their debut album, “Business as Usual,” released in 1981, was a groundbreaking success, driven by the chart-topping singles “Who Can It Be Now?” and “Down Under.” The latter, in particular, became a cultural icon, encapsulating the Australian identity with its catchy melody, distinctive flute riff, and vivid storytelling. The song not only resonated with Australian listeners but also captured the imagination of a global audience, showcasing the band’s ability to transcend geographical and cultural boundaries.

The band’s rise to fame was meteoric, with “Business as Usual” dominating charts worldwide and turning Men at Work into household names. Their success was a significant milestone for Australian music, marking one of the first times an act from Down Under had achieved such extensive international acclaim. This breakthrough was not merely a commercial triumph but also a moment of cultural pride, as Men at Work introduced the world to a slice of Australian life through their music.

Behind their upbeat hits and infectious melodies, Men at Work were storytellers at heart. Their songs were woven with narratives that spanned the humorous to the introspective, offering insights into the Australian psyche and the human condition. This storytelling prowess, combined with their musical talents, set Men at Work apart from their contemporaries and cemented their place in music history.

As they navigated the peaks and valleys of fame, Men at Work’s contributions to the music industry went beyond their chart-topping hits. They were pioneers in their own right, bridging continents with their tunes and proving that music has the power to connect people across the world. Their legacy, marked by innovation, creativity, and the ability to capture the spirit of an era, continues to resonate with fans old and new, securing their status as one of the most influential bands of the 1980s.

Who can it be now?


“Who Can It Be Now?” is not just a song; it’s an anthem that encapsulates the essence of Men at Work’s unique sound and storytelling prowess. Released as the lead single from their debut album “Business as Usual,” the track became an instant classic, propelling the band to international stardom. Beyond its catchy melody and distinctive saxophone riff, the song is imbued with intriguing layers of meaning, quirky facts, and a reception that underscores its lasting impact on the music industry.

“Who Can It Be Now?” – A Deep Dive into Men at Work’s Iconic Hit

At its core, “Who Can It Be Now?” narrates the tale of paranoia and seclusion, themes that resonated deeply with listeners in the early ’80s and continue to find relevance today. The song’s genesis is rooted in an experience of Colin Hay, the band’s lead vocalist and primary songwriter. The story goes that Hay was living in a flat in St Kilda, Melbourne, when the incessant knocking of bill collectors inspired the song’s central question. This personal anecdote adds a layer of authenticity to the track, blending Hay’s lived experience with the band’s signature sound.

The iconic saxophone riff that opens the song and punctuates its chorus is instantly recognizable, becoming synonymous with the track’s identity. Greg Ham, whose musicianship brought this element to life, crafted a riff that is both haunting and compelling, adding to the song’s sense of urgency and introspection. This musical choice was a stroke of genius, setting “Who Can It Be Now?” apart from the pop and rock compositions of the time and showcasing Men at Work’s willingness to experiment and push genre boundaries.

Upon its release, “Who Can It Be Now?” received widespread acclaim, climbing to the top of charts around the world. Its success in the United States was particularly notable, where it reached number one on the Billboard Hot 100 chart. The song’s universal appeal can be attributed to its relatable lyrics, infectious melody, and the masterful integration of the saxophone riff, elements that transcended geographical and cultural barriers.

The music video for “Who Can It Be Now?” further cemented the song’s place in pop culture. Featuring the band performing in a cramped apartment, interspersed with scenes of Hay peering through a peephole as various characters arrive at his door, the video captures the song’s themes of paranoia and isolation with a touch of humor. This visual representation played a significant role in the track’s reception, leveraging the burgeoning platform of MTV to reach a global audience.


Men at Work: Echoes of a Legacy

As we reflect on the meteoric rise and enduring legacy of Men at Work, it’s clear that their impact on music and culture extends far beyond the confines of the 1980s. From their humble beginnings in Melbourne to their ascent on the global stage, the band crafted songs that resonated with audiences around the world, blending infectious melodies with insightful storytelling. Their debut album, “Business as Usual,” became a cornerstone of the era, thanks in part to the unparalleled success of hits like “Who Can It Be Now?” and “Down Under.”

An interesting fact that underscores the band’s lasting influence is the legal battle over the flute riff in “Down Under.” In a controversial case, the Australian Federal Court ruled that a segment of the iconic riff was borrowed from a classic Australian children’s song, leading to a reevaluation of copyright laws and sparking a debate on the nature of musical inspiration and appropriation. This legal skirmish, while a challenging moment for the band, highlights the complexities of creativity and the fine line between homage and infringement.

Men at Work’s story is one of triumph, creativity, and the power of music to bridge cultural divides. Their songs continue to captivate listeners, serving as both nostalgic reminders of a bygone era and timeless anthems that speak to the universal human experience. As the final note fades, the band’s legacy remains a vibrant testament to their innovative spirit, a reminder of their contribution to the tapestry of global music history.

© 2024 VHS Classic /Designed by:LaunchUX